German online sales of furniture trading strong growth 2010-07-28
China's investment network - German enterprise Titze consulting company (Unternehmensberatung GmbH) published Titze theme for furniture, home outfit industry e-commerce multi-user market research upgrades the full version.
The spring 2008 the first results have shown that the online marketing development positive trend. Titze company of a news report says that in the past two years, the development of online trading furniture rise apparently again. According to the study, although Titze company, an economic crisis took place in that deal in all online furniture or furniture industry sales channels in the top sales growth.
In the past several years, the Internet users worldwide. Almost 70% of the German people use the Internet, or has 32.5 cardiokine compatriots via the Internet shopping experience. According to the company, Titze more than one-third of the German people, even more than once per month by Internet shopping. Currently, the annual shopping online, a number of Internet users to 9.4 times -- average trend are still rising. At the same time, stay in extended: every Internet user on an average day 136 minutes spent online. In addition, in recent years, using mobile Internet become a trend. 71 percent of germans have a mobile phone to Internet, 2009 770 million of the mobile phone use this function.
In the middle, young consumers use of virtual networking in their decision to purchase also plays a role. They from Web 2.0 site for product information, online or routine is the shop.
The research results show that Titze company in Germany, there were about 15 million online stores and fully 100,000 for trading of Ebay retailers.
At the same time, there are many entity shop furniture retailer also established the network store. However, the most important furniture 100 only 17 retailers in their home business network store.
According to the research results, Titze company one-fourth of the online shopping consumer spending 500 euros annually to 999 euros, 12% of consumer spending over 1,000 euros (even by shopping network. 2009, furniture, kitchen, home appliance and furniture industry e-commerce sales channel sales amounted to 189.5 million euros.
Complete market analysis report to the company to buy, price for Titze euro 2000, including VAT. Source: investment (net),
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